From 20,000 to 168,000 Birds: A Mexico Farm’s Development from Try to Partnership

Cooperation Process

Location: Mexico

 First Order: December 2023 – Purchased Type A equipment to raise 20,000 layer birds (buyer: himself)

Second Order: January 2024 – Purchased Type A equipment to raise 20,000 layer birds (recommended his friend to buy from HIGHTOP)

Third Order: November 2024 – Purchased Type A equipment to raise 30,000 layer birds (buyer: himself)

Fourth Order: December 2024 – Purchased Type H pullet equipment to raise 40,000 baby chicks (buyer: himself)

Fifth Order: January 2025 – Purchased Type H equipment to raise 20,000 layer birds for his farm in Texas, USA (buyer: himself)

Latest Order: November 2025 – Purchased Type H equipment to raise 38,000 layer birds (buyer: himself)

Total Capacity: 128,000 layer birds + 40,000 baby chicks

Phase 1: Try HIGHTOP Brand Equipment

In December 2023, we received his inquiry about purchasing poultry equipment from Made-in-China. As a beginner in large-scale egg farming, he was determined to use automatic equipment because he wanted to avoid hiring too many workers, believing that equipment is more reliable than manual labor.

We provided him with a quotation, explained our product quality in detail, and informed him of all the items included in the price. Generally speaking, Type A automatic equipment is suitable for open-sided chicken houses. The next day, he told us that his town is cold in winter, so he needed to build a closed chicken house equipped with an environmental control system.

The type of chicken house you need to build mainly depends on the local temperature; other factors include the quantity of chickens and your budget. Type H equipment is usually used for closed chicken houses, but if your area has no cold winters and the number of chickens is less than 30,000, you can also consider an open-sided chicken house. Local temperature is the most important factor that determines the type of chicken house.

He told us that he would make the purchase in December, so we updated the quotation immediately and maintained close communication with him, doing our best to secure his order. Thanks to our reasonable price, high-quality products and excellent service, he chose HIGHTOP for his first farm building as a trial.

Phase 2: From Try to Trust

In January 2024, one month after he paid the deposit, he sent us a message saying that one of his friends wanted to buy the same equipment as his. We were surprised that he would recommend clients to us.

His friend ran a small farm and had some experience in the poultry industry. Due to our reasonable and favorable price, and the trust established between HIGHTOP and the original buyer, his friend had no doubts about us and purchased the same equipment in January.

His recommendation meant that the relationship between him and HIGHTOP was no longer just a trial; it had developed into a relationship of trust.

Phase 3: From Trust to Symbiosis

In October 2024, we participated in FIGAP, an agricultural exhibition in Mexico. After the exhibition, we visited his farm, provided after-sales service, and listened carefully to his feedback on the improvements needed for future orders. We had a very pleasant conversation that day and took detailed notes on his suggestions.

After returning to China, we discussed his proposed improvements with our engineering team to see if they were feasible. Fortunately, all the improvements he requested could be realized. During this period, he told us that he wanted to expand his chicken-raising business because he believed the egg industry was very promising. He said that chickens lay eggs every day, and eggs are like cash—this means the farm owner can get income every day, ensuring a stable cash flow.

When we provided him with the customized drawings, he was surprised by our quick response. In our company, he was not just a customer; we had become friends because we had met face-to-face and discussed the equipment in person.

One month after our return from Mexico, he placed his third order with us, followed by the fourth, fifth, and sixth orders. In just two years, he has placed six orders with us. Our relationship has now evolved from trust to symbiosis.

Whenever he needs to buy poultry equipment, he chooses HIGHTOP without hesitation. This means we are now working together, our businesses are closely linked, and we grow together.

What touched us most was that when he built his farm in the USA, he did not choose well-known European brands. In his mind, HIGHTOP’s quality is better than those famous European brands, and our price is very competitive. So when he decided to build a new farm in the USA, he chose HIGHTOP without any hesitation. This is the greatest trust he has placed in us.

HIGHTOP not only provides equipment but also offers other supporting products, such as prefabricated steel chicken houses, egg processing lines, and feed production lines.

This client not only bought poultry equipment from us but also purchased a complete egg processing line, including egg grading machines, egg washing machines, and egg printers.

HIGHTOP can provide EPC solutions for large commercial farms. We can help you start this business easily and smoothly. Assisting beginners in starting their business and making profits is our greatest sense of achievement.

Looking back at the timeline—from the first Type A order in Mexico to the latest Type H equipment—one thing is clear: this journey is defined by consistency. Consistency in product performance, consistency in service support, and consistency in our shared ambition. What started as a pragmatic choice to solve an immediate problem has developed into a long-term partnership that shapes the future of farming across continents. It is a story that resonates with the core of global agriculture: the most successful ventures are built not on one-time deals, but on trust, reliability, and a commitment to growing together.

As his operation continues to expand, the foundation of our partnership remains unshakable—a partnership forged in the early days of trial, tested by time, and strengthened by every success. This is more than just a business relationship; it is a symbiotic bond that will continue to grow, driving progress, innovation, and prosperity in the egg farming industry for years to come.